Paid Search Manager, APAC region.

This is a newly created full-time role to join a growing performance marketing team. The role is fully remote across APAC and can be based in any APAC region.

The role is to act as an in-house consultant and expert in paid search. The role is a strategic position focusing on running audits, partnering with the Digital Marketing Managers on the optimisation and reporting of their paid search campaigns.

Key Responsibilities:

• Support Regional Digital Marketing Managers: Assist the Regional Digital Marketing Managers in the execution, optimisation and reporting of their Paid Search campaigns.
• Conduct Campaign Audits: Perform deep dive audits into respective markets' Paid Search campaigns to identify areas of improvement.
• Handle Keyword Research & Creation of Ad Copy: Conduct keyword research, create compelling ad copies, and manage campaign elements such as conversion rates, bidding, call-to-action, etc.
• Analyse & Report : Analyse keyword costs, split testing, landing pages, cost per conversion and inform stakeholders of new opportunities, potential risks and other key issues.
• Maintain Data Tracking: Ensure robust data tracking via Google Tag Manager and Analytics.
• Stay Informed: Maintain up-to-date knowledge of industry news and best practices.
• Guide Team Members: Provide clear communication on PPC best practices to team members and guide them on applying these practices to their campaigns.
• Support Performance Marketing Team: Assist and drive the performance marketing team in generating more revenue through non-brand campaigns.
• Test New Strategies: Launch, test, and refine new Paid Search strategies and channels to drive growth in Paid Search.

Requirements:

• 3+ years’ experience minimum in Paid Search.
• Proven track record of lead generation.
• Experience in Google Tag Manager.
• Fluent English, written and verbal.
• Recent hands on Paid Search experience.

At Nikki Talent, we embrace diversity and inclusion, encouraging applications from individuals of all backgrounds.

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