As a member of our family-owned business, you will work to strengthen Heinemann Asia Pacific’s position in the market and establish Heinemann as a Great Place to Work by pro-actively partnering with our Business Leaders and developing our Team Members’ competence and capabilities. 

The successful candidate is expected to 

• Achieve Marketing KPI, including but not limited to Brand Sales, product/ channel sales contribution, managed marketing cost within the planned budget 
• Be the business partner to support business growth and development in Hong Kong & Macau through diverse marketing initiatives or promotion campaigns according to the latest industry trends and market best practices
• Implementation of the end-to-end 360 degree marketing campaigns including but not limited to high profile promotions (HPP), over-the-counter (OTC) promotions, grow the customer base, footfall, sales & profit 
• Work closely with regional marketing team to help plan & ensure smooth and timely execution of all marketing campaigns. 
• Develop and maintain strategic alliances with local external business partners (e.g. landlord, production agency etc.) to facilitate the execution of marketing & business needs cost effectively
• Monitor market trends (industry & competitors), stay up-to-date on the retail strategies,  analyze campaign performance and customer insights to optimize strategies and identify opportunities for business growth and innovation.
• Manage the in-store VM display and ensure the visual merchandising guideline are followed through
• Lead, engage and coach the team to achieve marketing KPIs

What you should bring along

• Bachelor degree or above in Marketing or Communications with minimum 5 years' solid experience in FMCG/ retail industry
• A strategic thinker with strong numerical and analytical skills
• Innovative and creative, result-driven person with strong ownership and able to work independently as well as leading the team
• Excellent communication, interpersonal, and presentation skills in English, Cantonese and Mandarin 
• Proficient with MS Office applications

All information collected will be kept strictly confidential and for recruitment purpose only.

All applications applied through our system will be delivered directly to the advertiser and privacy of personal data of the applicant will be ensured with security.