Assistant Manager – Digital Innovation
Assistant Manager – Digital Innovation
Hong Kong Broadband Network Limited (HKBN)Job Highlights
- Manage and optimise digital platforms (Web and App) to ensure seamless customer
- At least 5 years’ experience in Digital Marketing, CRM, E-commerce
- Knowledge of A/B testing tools and methodology
- Manage and optimise digital platforms (Web and App) to ensure seamless customer journey and interactions
- Identify traffic growth potential, conversion rate and customer engagement optimization opportunities on existing customer-facing digital platforms (Web and App), Collaborate with cross-functional teams and stakeholders to implement solutions.
- Perform user acceptance test (UAT) to validate the new solutions against the business requirements. Conduct post-implementation tracking to evaluate performance and impact
- Analyse customer data and behaviour to generate actionable insights for improving online conversion and customer experience
- Work closely with BU and IT to ensure high quality content and effective messaging that resonates with target audience
- Stay up-to-date with emerging digital marketing trends and technologies to recommend innovative strategies
- Degree in e-Commerce, Information System, Marketing, Business related disciplines
- At least 5 years’ experience in Digital Marketing, CRM, E-commerce or digital agency field
- Proven experience in managing customer-facing Web and Mobile App platforms
- Strong analytical skills and the ability to translate data into actionable insights
- Experience in Google Analytics 4, Google Data Studio and Google Search Console
- Knowledge of A/B testing tools and methodology
- Knowledge of HTML, CSS, and web technologies will an advantage
- Strong communication and interpersonal skills
- Proficiency in written English and Chinese
HKBN career opportunities can be viewed at www.hkbn.net/new/tc/careers.shtml.
We commit ourselves to be a caring employer and provide equal opportunities, sustaining a pleasant working environment with zero discrimination on the ground of sex, marital status, disability, pregnancy, family status and race. Personal data provided by job applicants will be used strictly according to our Personal Information Collection Statement, a copy of which will be available on written request.
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About The Team
At HKBN, it’s more than a job but an inspirational life journey. We offer a fast-paced, dynamic and fulfilling experience as you expand your career. We are one of the region’s fastest growing telecom services and digital solutions providers. We bring together the best of technology, global partnerships, and customer-centric innovation with a Purposeful culture that unleashes Change and Growth. In Hong Kong, our Residential Solutions services 1-in-3 households, while our comprehensive one-stop Enterprise Solutions helps 1-in-every-2 active companies to transform digitally and stay competitive today and tomorrow.
HKBN is the place for resourceful, entrepreneurial and fun-loving People who like problem-solving and make deep impact: enrich lives, empower companies, and transform society. We are committed to deliver solid results through trust and passion across multiple geographical markets.