THE COMPANY :

• Japanese company
• Leading Asian mobile games developer, marketer & operator
• Main market : Asia Pacific
• Minor market : US & EU
• We are looking for DIGITAL MARKETING EXECUTIVE - with details as follows :

THE JOB :

• Report to Senior Marketing Manager
• Work in Digital Marketing team of 4 members
• You will collaborate closely with internal stakeholders, headquarters, and agencies to foster user growth and meet business KPIs.
• Experience in digital marketing platforms, strategies, and implementation.
• This role demands a detail-oriented, data-driven mindset, a strong team player, a sense of user growth, and hands-on project management experience.
• Execute innovative and creative strategies to drive user growth and revenue across global markets through various marketing channels.
• Optimize media buying for user acquisition (UA) and re-marketing campaigns to enhance ROI efficiency.
• Monitor and control marketing campaign timelines to ensure quality and smooth delivery.
• Collaborate with the product team to implement daily digital tactics effectively.
• Coordinate with the design team to oversee concept development, writing, design, and production aligned with strategic objectives.
• Manage relationships with advertising partners and agency accounts.
• Manage social media campaigns to expand brand outreach and engagement.
• Utilize analytical and data-driven insights to support brand growth and achieve KPIs.
• Bachelor’s Degree in Business, Marketing, Advertising, eCommerce, or related fields.
• Fresh graduates or 1-2 years of experience in Digital Marketing, preferably in gaming, tech, or startups.
• Proficient in mar-tech, digital marketing platforms (Meta ads, Google ads, Apple Search Ads, DSP, etc.), social media management, automation tools, ASO, SEO, data tracking, and Google Analytics.
• Experience in email marketing including planning, execution, and analysis.
• Proficient in written and spoken English and Chinese;
• An advantage if proficient in Japanese language
• 5 days work
• 1.5 hour lunch break
• Annual leave : 14-20 days
• Birthday leave
• Medical and life insurance

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