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CRM Analyst

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CRM Analyst

AS Watson
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You can enjoy:

  • Conveniently located in Whampoa, less than 5 min. walk from MTR
  • Cozy office with contemporary design
  • Comprehensive Medical and Life insurance coverage, including your spouse and children


Role Purpose:

This position will report to the Senior CRM Manager and support the development of CRM-related insights, including dashboard visualization and segmentation. Additionally, it will provide customer insights and implications from CRM analysis to drive further business development.


A typical day in this Role:

  • Work collaboratively with different departments and across business units in Asia to understand business needs and provide analytics solution
  • Support in Dashboard development including requirement collection, data model & dashboard design
  • Assist in building analytical model including store/customer segmentation
  • Manage timely KPI reporting to understand ASW Group and individual BUs' CRM performance
  • Ensure a smooth BU KPI reporting cycle and consistent KPI definition across the Group
  • Work closely with IT department for data issue & script automation



This job is a good fit for You if:

  • You are a PROBLEM SOLVER. You make decisions based on evidence-based opinions.
  • You are a BIG PICTURE THINKER. You are a big fan of brainstorming and collaborative idea generation. You stay up to date on trends and are always open to new possibilities.
  • You are a COLLABORATOR. You explore outside resources and develop contacts that may be helpful to the team. You are high energy and outgoing.



Success will depend on:

  • Degree in Business, Statistics, Computer Science, Data Science or related disciplines
  • Experienced in data analytics, preferably in retailing/FMCG
  • Strong analytical skills and attention to detail
  • Proficient in Oracle, MySQL or MS SQL Server
  • Proven experience in Tableau/PowerBI
  • Knowledge of R/Python will be an advantage
  • Fluent in both written and spoken English and Chinese
  • Strong business and marketing acumen

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More Information

SalaryN/A (Search your salary info in SalaryCheck)
Job Function
Location
  • Kowloon > Others
Work Model
  • On-site / At the workplace
Industry
Employment Term
  • Full-time
Experience
  • N/A
Career Level
  • Senior management level
Education
  • Degree