Position: Marketing Officer
Location: HKSTP 5E
Department: Marketing
Reports To: Marketing Manager

Job Summary:

We are seeking a versatile, creative and detail-oriented Marketing Officer to join our Team. This role will focus on developing high-quality content and enhancing our brand presence through executing social media campaigns, engaging content writing, graphic design, website management, event promotions, and video production. The ideal candidate will have a blend of creative skills and strong writing background to drive our marketing initiatives.

Key Responsibilities:

• Assist in planning and executing on-site promotional events, product launches, and trade shows.
• Create engaging and shareable content tailored to various social media channel (e.g., LinkedIn, Facebook, Instagram, YouTube).
• Create and manage promotional campaigns across various platforms, including online ads, email marketing, and in-person events.
• Assist in producing promotional materials, including website content, graphics, collaterals, videos, and written content.
• Conduct market research on industry trends, competitor content, and audience preferences to inform content creation.
• Undertake ad-hoc projects and tasks as assigned, which may involve additional content formats or marketing initiatives.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Environmental, Journalism or a related field.
• 2-3 years of relevant experience in a marketing role.
• Proven experience in social media management and digital marketing, product promotion, or event marketing.
• Strong content writing skills with experience in social media and web content.
• Proficiency in graphic design tools (e.g., Adobe Creative Suite), video editing tools.
• Excellent analytical skills and familiarity with market research methodologies.
• Creative thinking, interpersonal skills and the ability to work in a fast-paced environment.
• Ability to work collaboratively in a fast-paced environment.