Job Summary
Focusing on credit card portfolio and lending activities e.g., lead to plan & formulate credit cards lending acquisition, portfolio and product and digital channel strategy to uplift customer experience and drive card lending volume growth.
Key Responsibilities
• Ability to lead and drive high quality implementation of product & digital channel development and end-to-end execution of lending marketing campaigns to achieve business goals.
• Capable in stakeholder management, including frontline (Sales team & Contact Centre), Compliance, Digital team as well as external partners
• Strong analytical skills to improve customer segmentation and drive innovative marketing initiatives
• Review, propose and execute Credit Card Personal Loan card portfolio / lending acquisition program to ensure the product competitiveness
o Provide recommendation on the products and new initiatives, review product specifications and requirements
o Plan and launch new initiatives by providing product requirements and time-integrated plans with relevant counterparts
o Analyses launched initiative results by preparing post launch evaluation and reports to monitor business performance
• Review, enhance the digital User Interface/User Experience (UIUX) / process workflow in order to smoothen the process and reduce turnaround time
• Works cooperatively with both internal departments (Sales team, Contact Centre, Credit management team) and external partners to ensure smooth implementation of initiatives, system enhancements
• Handle regular and ad hoc system/control/compliance issues
Together we:
In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.
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