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We are seeking a dynamic and results-driven Marketing Manager to join our team for a new product launching in 2025. The Marketing Manager will be responsible for developing and executing marketing strategies to promote our new personal care product across retail outlets and online platforms. The ideal candidate should have a strong understanding of market trends, exceptional creativity, and a proven track record of success in retail product marketing.
Key Responsibilities:
Develop and implement comprehensive marketing strategies to drive brand awareness, customer engagement, and sales growth
Manage marketing campaigns across multiple channels, including retail outlets, e-commerce platforms, and social media
Prepare business presentations, conduct market research and competitor analysis to identify trends, opportunities, and customer preferences
Collaborate with product development and sales teams to ensure alignment of marketing strategies with business objectives
Establish and maintain strong relationships with retail partners to optimize in-store promotions and visibility
Oversee the creation of marketing materials, such as advertisements, brochures, and digital content
Analyse campaign performance metrics and generate actionable insights for continuous improvement
Manage the marketing budget effectively to maximize return on investment
Stay updated on industry trends and emerging technologies to maintain a competitive edge
Key Skills and Qualifications:
Bachelor’s degree in Marketing, or a related disciplines
A minimum of 5 years of experience in marketing retail products
Proven expertise in both online and offline marketing channels, ensuring seamless integration between e-commerce and retail strategies
Good relationship builder as well as self-motivated achiever, and able to work in a fast-paced environment
Strong analytical skills with the ability to interpret data and translate it into actionable strategies
Creative mindset with a strong sense of market trends and consumer behaviour
Experience working in a start-up company and adapting to a fast-paced, dynamic environment is strongly preferred
Proficiency in digital marketing tools, analytics platforms, and content management systems
Fluency in both English and Chinese
We offer a comprehensive benefits packages and staff development opportunity to the successful candidate. If you are passionate about marketing and eager to make an impact in the industry, we’d love to hear from you. Please apply with your updated resume and expected salary.
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