AVP/VP, Local Segment Management (Retail Banking Department)
AVP/VP, Local Segment Management (Retail Banking Department)
CMB Wing Lung Bank LimitedJob Highlights
- Bachelor Degree or above
- Minimum 8 years relevant banking experience
- Develop marketing campaigns and initiatives
Responsibilities
- Develop marketing campaigns and initiatives to attract and acquire customers within the segment
- Adopt technologies to identify business opportunities, develop marketing and tactical campaign and create value for customers, employees and other stakeholders
- Monitor and analyze key performance indicators (KPIs) related to the segment's performance, such as customer acquisition, retention, revenue and profitability
- Identify areas for improvement and develop action plans accordingly
- Collaborate with various teams within the organization, such as sales, operations, customer service and technology, to ensure seamless delivery
- Ensure compliance with regulatory requirements and internal policies while mitigating risks associated with the assigned segment's operations
- Conduct market research and competitor analysis to identify market trends, customer preferences and potential growth opportunities within the segment
Requirements
- Bachelor Degree or above, preferably in business related discipline or equivalent
- Minimum 8 years relevant banking experience in relevant sector is preferable
- Strong knowledge of retail banking products and services, digital banking technologies and market trends
- Familiar with customer segmentation strategies and marketing principles
- Pleasant and outgoing personality with good interpersonal and communication skills
- Sound knowledge of retail banking products and services, digital banking technologies and market trends
- Able to analyze market data, customer insights and performance metrics to drive strategic decision-making and identify growth opportunities
- A team lead with good initiatives & assertiveness
- Detailed-oriented, organized, independent and able to work under pressure
Skills
More Information
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CMB Wing Lung Bank Limited is a Licensed Bank registered in Hong Kong, which is formerly known as Wing Lung Bank. Founded on 25th February 1933, CMB Wing Lung Bank is among the oldest local Chinese banks in Hong Kong. In 2008, CMB Wing Lung Bank was acquired by China Merchants Bank (CMB). In 2009, the Bank has become a wholly-owned subsidiary of CMB. In 2018, the Bank has renamed as CMB Wing Lung Bank.
CMB Wing Lung Bank and its subsidiaries hold multi licenses in banking, insurance, securities, trust and asset management sectors. Serving customers with whole-hearted, the Bank provides comprehensive banking products and services including retail banking, corporate banking and financial markets, etc. Among them, private banking, syndicated loans, bond issuance, financial markets, asset custody and asset management are influential and competitive in the market. At present, the Bank has over 30 branches and business outlets located in mainland China, Hong Kong, Macau and overseas, etc regions. The Bank has nearly 2,000 employees.
Following the motto of “Progress with prudence, service with sincerity", the Bank embraces “Serving with Heart, Quest for efficiency, Caring for sincerity" service value into the daily operation. The Bank strives to build a first-class, innovative and cutting-edge commercial bank in Hong Kong and provides an integrated local and cross-border financial and banking services for customers.