Your Company

Our client, a rapidly expanding food chain based in Hong Kong and quickly growing across Asia, is seeking an experienced Brand Director to join their team in Hong Kong. As the Brand Director, you will be the guardian of the brand, ensuring consistency in visual identity and tone of voice across all channels.


Your Role
As a Brand Director, you will report to the CMO and:

• Be the gatekeeper of the brand, particularly visual and tone of voice.
• Collaborate with the brand agency to create a comprehensive brand book.
• Elevate the brand and transform it into an aspirational and truly global brand.
• Develop and expand the brand story into a global narrative.
• Communicate the brand story and align messages across multiple channels, both online and offline.
• Guide team members in producing promotional materials and oversee the implementation of key strategies.
• Lead marketing, advertising, and public relations campaigns to enhance brand awareness.

What You'll Need to Succeed
To be successful in this role, you should have:

• A minimum of 6-8 years of experience in an agency, preferably with a design/creative background. In-house experience is a plus.
• Brand management experience in fashion, music, or entertainment is preferred.
• Strong collaboration skills, creativity, and proactivity.
• Excellent time management and execution skills, with attention to detail.
• Strong written and verbal communication skills. Fluency in English is required.
• Proficiency in Mandarin is a significant advantage. Knowledge of Cantonese or Thai is a plus.
• The right to work in Hong Kong.
• Energetic, team player who is truly passionate about the brand.

What You'll Get in Return
In return, you will have the opportunity to work with a dynamic and innovative team, contribute to the growth of a fast-growing food chain, and play a key role in shaping the brand's future.
If you are interested in this opportunity, please send your CV to
[via CTgoodjobs Apply Now]. Please note that only shortlisted candidates will be contacted.

All applications applied through our system will be delivered directly to the advertiser and privacy of personal data of the applicant will be ensured with security.