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Marketing Specialist - Digital & CRM

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Marketing Specialist - Digital & CRM

AS Watson Retail (HK) Limited
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Come and join a Winning Team

Be remarkable. Be yourself.

Why Should You Join Us?

At ASW, we believe in our people, in teamwork and the importance of your personal growth. If you are looking for the opportunity to join our award-winning international family with over 16,800 O+O stores across 30 markets in Asia and Europe, the ASW family welcomes you…

You can enjoy:

  • Convenient office location, less than 5 min. walk from MTR
  • Free round-trip lunchtime shuttle bus services to Shatin
  • Comprehensive Medical and Life insurance coverage, including your spouse and children
  • Well-equipped Gym inside our office building
  • Onsite Clinic and Lactation Room

Role Purpose:

The role is responsible for campaign delivery from ideation to execution and post-campaign evaluation. You will work in a fast-paced and dynamic environment to deliver the best offers and experience to our members.​ You will work closely with cross-functional partners with high organizational skills and a positive attitude to drive a seamless and error-free customer experience online and offline.

A typical day in this Role:

  • Work collaboratively with stakeholders to deliver quality marketing campaigns including templates, communications, operation flow and customer journeys​
  • Implement processes to ensure cross-channel (online & offline) communications (visual and copy) aligned with brand guidelines and convey consistent message to drive the agreed objective​
  • Ensure delivery of the brand value proposition to customers and benefits to the stakeholders​
  • Work with cross-functional teams to carry out the end-to-end testing of campaigns and offers​
  • Well communicate and brief to the relevant stakeholders within defined timelines and ensure smooth implementation from various parties​
  • Improve customer experience through planning, execution and measurement

This job is a good fit for You if:

  • You are COMMUNICATOR who have an ability to pick up on people’s underlying motivations and these insights make them persuasive and inspiring communicators.
  • You are a COLLABORATOR. You explore outside resources and develop contacts that may be helpful to the team. You are high energy and outgoing.
  • You are a CONNECTOR. You forge deep relationships beyond networking or teamwork. You will find ways to avoid confrontation by employing skillful collaboration.​

Success will depend on:

  • Academic Background in Digital Marketing or Marketing-related discipline​
  • Relevant work experience in marketing, content management, and digital marketing with the retail industry, preferably with in-house and E-commerce experience​
  • Ability to work with multiple stakeholders across multi-functional teams​
  • A responsible, well-organized, result-oriented, and positive approach combined with innovative thinking and problem-solving​
  • Good communication and creative skills​
  • Experience in project management and ability to meet tight deadlines​
  • Loyalty / CRM / Data experience is ideal but not a must​
  • Proficient in MS Office, Excel, and PowerPoint​
  • Proficient in both spoken and written English and Cantonese

What is holding you back?

Don’t miss out on this great chance to shape Your life!

Apply Now!

Interested parties, please send your resume with current and expected salary package to our Company’s email.

We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application for relevant/ similar posts within the A.S. Watson Group.

More Information

SalaryN/A (Search your salary info in SalaryCheck)
Job Function
Location
  • Sha Tin District
Work Model
  • On-site / At the workplace
Industry
Employment Term
  • Full-time
  • Permanent
Experience
  • 3 years - 5 years
Career Level
  • Middle management level
Education
  • N/A
Overview

AS Watson Group, the world’s largest international health and beauty retailer, is operating over 16,800 O+O stores under 12 retail brands in 30 markets, with over 130,000 employees worldwide. For the fiscal year 2023, AS Watson Group recorded revenue of US$23 billion. Every year, we are serving over 5.5 billion shoppers via our O+O (Offline plus Online) technology-enabled platforms.

Together with our 12 retail brands including Watsons, Kruidvat, Trekpleister, Superdrug, Savers, Rossmann, Drogas, ICI PARIS XL, The Perfume Shop, PARKnSHOP, FORTRESS and Watson’s Wine, we set O+O (Offline Plus Online) as the new standard for retail. O+O is more about creating an integrated offline and online experience to better serve customers’ needs through digital transformation, that enables them to shop across any channel, anytime, anywhere. Every day, we work towards a clear purpose: To put a Smile on our customers’ faces today and tomorrow.

Our success depends on our people staying ahead of the game. We believe that our attitude to teamwork and our encouragement for your personal growth comes shining through everything we do. We also know that our success as an employer isn’t just about influencing you on why you should join our business. It’s about asking you to imagine where it could take you.