Looking to take your digital career to a whole new level? Then this role is for you!
First Page is a certified “GREAT PLACE TO WORK” and is a global digital marketing firm that transforms the way companies do business online. Since 2011 our mission has been to create amazing digital experiences by implementing game-changing digital strategies. As APAC’s highest-rated digital agency, First Page has seen insane growth and won numerous awards over the past 3 years.
The Opportunity:
First Page is looking for a confident and technically skilled Senior Digital Performance Specialist who loves driving unprecedented results for our clients. We're looking for someone who is self-driven and who loves to work with inspired (and inspiring) teams. First Pagel prides itself on being a leader, not only in Hong Kong but also throughout Australia and Asia in the field of digital marketing. We've won numerous rewards because we love what we do! Passion breeds success!
Job Description:
- Working on some of the largest accounts under First Page in close collaboration with Enterprise Level Account Managers and clients.
- Driving & optimizing campaigns effectively based on client requirements; whether it’s traffic, conversions, cost per acquisition, as well as overall return on investment.
- Staying on top of major developments across media channels and sharing major updates with other teams.
- Leading and empowering juniors of your team to grow their own skill sets & expertise across an array of different marketing channels aligned with our core services.
- Working closely with the sales team & account management team to acquire and maintain clients within our portfolio.
- Aligning with the account managers to discuss ways of improving both communication and process.
What We Need:
- A minimum of 3-5 years of relevant, hands-on paid media experience (agency experience preferred, but not necessary).
- Proficiency in Google AdWords, Facebook Business Manager, and Google Merchant Center; experience with Baidu, LinkedIn Business Manager, WeChat, and Amazon Ads is a strong bonus.
- Familiarity with platforms such as Google Analytics, Google Tag Manager, and Adobe Analytics.
- A solid understanding of attribution models and their impact on client campaigns.
- Experience in cross-department collaboration, whether with Account Management, Sales, Content, or Finance, coupled with outstanding communication skills.
- Proficient in English and Traditional Chinese (Simplified Chinese is a plus).
- Ability to analyze data, identify irregularities, and address them proactively to avoid negative impacts on campaigns.
- Capable of providing accurate estimations based on experience or historical client data, especially for larger pitches.
- Experience with BigQuery and mastery of Excel and Microsoft Office.
- Detail-oriented with a “can-do” attitude, able to work under tight timelines while maintaining meticulous attention to detail.
- Proven ability to drive campaigns from planning through execution and beyond, ensuring key performance metrics are met.
- Skilled in reviewing campaign performance, anticipating changes, and suggesting improvements.
- An excellent team player, capable of providing guidance to junior staff and enhancing overall team capabilities and skill sets.
- Maintain oversight of team members' challenges and provide support on a day-to-day basis.
- Experience managing budgets in excess of HKD 500,000 per month.
- A track record of success in both regional and global campaigns.
- An educational and consultative approach to client discussions, demonstrating patience and understanding.
- Continuously updated on significant developments across channels and the digital marketing industry.
- Ability to evaluate clients’ competitors, understand industry trends, and identify opportunities for active clients.
- Effective time management skills with the ability to multitask and prioritize effectively.
The Perks:
- Generous salary + perks
- Catered lunch on Friday and fully stocked beer & wine fridge for when you are in the office.
- Barista brewed coffee everyday
- ClassPass credits
- Be mentored by some of the best in the game.
- Hybrid working
Please attach your CV and provide us your portfolio when applying, we will be in touch for a confidential chat. Let's do great things together!
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