Purpose of Position

• The Product Line Manager (Global) is responsible for growing their respective product category/collection business through leading a cross-functional product creation team, providing definition/ownership of consumer and market insights and competitive positioning and while leading day-to-day product creation from concept to market delivery. They will operate at the intersection of strategic conception, product collection merchandising, design, technical feasibility and business and market objectives. Key responsibilities include expertise in consumer and market trends, global line planning, deep knowledge of the product, execution of product milestone meetings, management of sales achievement product margins and ultimately SKU efficacy across their business corresponding line.
  
  
  

Key Responsibilities

Product Strategy and Planning

• Conducting market research and competitive analysis to understand market trends and opportunities to develop their product line and overall business
• Defining the product collection roadmap and global vs regional style management, dictate lifecycle management for the assigned product line
• Utilizing provided sales forecasts to define sku projections by channel/region/season in achievement of overall business objectives
• Provide seasonal line architecture and seasonal briefs to product designers & developers
  
  
  

Line Management and Merchandising:

• Optimizing the product assortment and ensuring an appropriate balance of core, seasonal, and innovation SKUs
• Analyzing sales data, trends, and consumer insights to inform line planning
• Determining product pricing and placement within the retail/digital channels
• Aligning merchandising strategies with broader brand and channel initiatives
  
  
  

Financial and Operations Management:

• Developing an annual SKU sales target and achieving collection level IMU targets
• Identifying opportunities to improve efficiency across product line and developing line within product development costing targets
• Collaborating with cross-functional teams to address operational challenges
  
  
  

Cross-functional Collaboration & Communication:

• Foster strong relationships and collaboration with cross-functional teams, ensuring clarity of product requirements, timelines, and objectives.
• Proactively engage with design, marketing, sales, operations, and finance teams to align on product strategies, go-to-market plans, and performance targets
• Provide consumer insights, category data, and financial projections to inform decision-making across the organization
• Foster a spirit of partnership and shared accountability to drive execution excellence
  
  
  

Key Performance Metrics:

• Sales growth
• IMU product margin
• Product delivery date achievement
• Customer satisfaction
  
  
  

Qualifications & Experience

• Bachelor's or Master's degree in Business, Marketing, Engineering, or a related field
• 4-6 years' experience in product-merchandising related role
• International experience is a must
• Strong business acumen
• Proven track record of collaborating effectively with cross-functional teams and aligning product strategies with business objectives.
• Strong analytical, strategic thinking, and problem-solving skills
• Familiarity with agile methodologies, product development processes, and project management tools
• Excellent communication, presentation, and interpersonal skills, with the ability to influence and align stakeholders around category-specific priorities
  

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