Site Name: Hong Kong – The Gateway
Posted Date: Mar 14 2025

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organization where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

As a Business Manager, Hematology, you will be responsible for managing both the sales and marketing of our hematology product, driving commercial effectiveness through strategic planning, execution, and collaboration with cross-functional teams to achieve business objectives.

Key Responsibilities:

• Develop and implement comprehensive sales and marketing strategies.

• Collaborate with cross-functional teams, including Medical Affairs, Market Access, Regulatory Affairs, and Commercial Operations, to ensure alignment and successful execution of marketing plans.

• Conduct market analysis to identify key opportunities, customer needs, and competitive landscape.

• Lead the creation of compelling marketing materials, campaigns, and promotional activities to drive awareness and adoption of new product.

• Establish and maintain strong relationships with key opinion leaders (KOLs), healthcare professionals, and other stakeholders.

• Set sales targets and performance goals for the sales team.

• Monitor and analyze sales performance, market trends, and customer feedback to optimize strategies and achieve sales targets.

• Provide ongoing coaching, support and performance evaluations to optimise team performance.

• Train and support the sales team to effectively communicate the value proposition of the brand to healthcare providers.

• Manage the marketing budget and ensure all activities are conducted within compliance and regulatory guidelines.

• Provide regular updates and reports to senior management on the progress of sales performance and marketing initiatives.

Why you?

Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

• Bachelor’s degree or above

• 5 years or above of marketing experience in the pharmaceutical industry

• Prior experience in sales and hematology marketing is a must

• Project management experience

• Experience with analytics and customer relationship management systems

Preferred Qualifications:

If you have the following characteristics, it would be a plus:

• Proven ability to work across internal functional teams

• Strong communication and collaboration skills

• People management experience

• Exposure to functional systems across the business

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

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