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Brand Manager - roarguns

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Brand Manager - roarguns

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The roarguns Brand Manager is responsible for developing and executing initiatives that enhance brand awareness, drive sales, and foster customer loyalty. This role requires a deep understanding of the market and products, and a passion for fashion and branding.


Key Responsibilities:

  • Brand Strategy Development: Define and implement the brand’s vision, mission, and positioning in alignment with company goals.
  • Product Development: Collaborate with teams to ensure product offerings align with brand identity and market demand.
  • Cross-Functional Collaboration: Work closely with Design, Production, Merchandising, Sales teams to ensure cohesive branding across all touchpoints.
  • Performance Analysis: Monitor and analyze brand performance metrics, providing insights and recommendations for continuous improvement.
  • Brand Guidelines: Establish and maintain brand guidelines to ensure consistent messaging and visual identity across all platforms.
  • Consumer Engagement: Build and maintain relationships with customers, gathering feedback to enhance brand loyalty and customer satisfaction.
  • Market Research: Conduct consumer and market research to identify trends, preferences, and competitive landscape to inform brand strategies.


Qualifications:

  • Bachelor’s degree in Marketing, Business Administration, or a related field..
  • 5-7 years of experience in Merchandising Buying or Brand Management, preferably within the retail apparel / fashion industry.
  • Strong understanding of brand strategy and product planning , and consumer behavior.
  • Creative thinker with strong analytical skills and attention to detail.
  • Exceptional communication and interpersonal skills.

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More Information

SalaryN/A (Search your salary info in SalaryCheck)
Job Function
Location
  • Hong Kong > Others
Work Model
  • On-site / At the workplace
Industry
Employment Term
  • Full-time
Experience
  • 5 years - 7 years
Career Level
  • Senior management level
Education
  • N/A

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