Responsibilities:
Support the development and on-going maintenance of promotional campaigns
Manage the end-to-end marketing process from campaign design, system specification, marketing collaterals development, campaign logistics, budgeting, gift-fulfilment process, conducting UAT to post-campaign monitoring and support
Support the development of value-added services from partners sourcing, project management, to on-going maintenance and evaluation
Conduct market analysis on value-added services and promotions
Develop marketing collaterals including marketing brochures, product factsheets, launch pack, presentations and other supporting sales materials
Update and maintain the marketing collaterals for all channels in order to meet the latest internal and/or regulatory requirement
Manage the deployment of partnership projects, work closely with product, operation, IT, finance, marketing, customer services, and digital team, legal and compliance teams on service deployment, on-going maintenance and ensure internal alignment
Design and implement analytics to measure effectiveness of marketing campaigns and value-added services to optimize strategic ROI

Requirements:
University degree preferably in Business and Marketing, IANG students are also welcome
1-3 years’ experience, preferably in insurance or financial product marketing
Experience in campaign management, and marketing materials development and printing production
Strong analytical, project management, and copy writing
Proficiency in spoken and written Chinese and English
Strong PC skills including MS Word, Excel, PowerPoint and Chinese Word Processing
Creative, good team player, organized and attentive to details, able to work under pressure and meet tight deadlines
Candidate with more experience will be considered as Senior Marketing Officer
Salary: Neg
Locaton: Wanchai For any query, pls call Ms. Wan at 23120060 or Email: [via CTgoodjobs Apply Now]

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