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F&B Sales Manager

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F&B Sales Manager

Sheraton Hong Kong Hotel & Towers
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To drive sales for the hotel’s food & beverage restaurants and lounges and develop potential clientele throughout the hotel. To focus on maximizing revenue, building client relationships, and promoting exclusive hotel membership programs (Bonvoy and Club Marriott).


Sales & Business Development

  • Proactively generate leads and secure sales for the hotel’s restaurants, bars, and event spaces.
  • Achieve F&B outlets sales target set by the F&B Management
  • Identify and target new business opportunities, including corporate clients, private events, and social gatherings.
  • Develop and implement strategic sales plans to achieve and exceed revenue sales targets.
  • Build and maintain strong relationships with key clients and stakeholders.
  • Conduct client visits and site inspections to promote F&B offerings.


Event Management & Coordination

  • Prepare sales proposals and follow up with clients on business opportunities
  • Ensure all guest enquiries are follow up within 48 hours
  • Record all business leads with status, and reasons for Lost of Business for analysis
  • Arrange on site visits to secure business and entertain clients if needed
  • Prepare Banquet Event Order for confirmed business
  • Collaborate with the events and operations teams to ensure seamless planning and execution of events.
  • Greet and receive organizers prior to the function to ensure that everything is in order and that customers are satisfied with the set-up. Ensure that function details on the signage are correct.
  • Supervise every function until the main course is served. Check accuracy of the bill when required.
  • Provide on-site support during major events to ensure client satisfaction.
  • Follow up with clients after the event to ensure food & beverage and service is satisfactory and obtain feedback.
  • Attend Wedding Expo with Event Team for business leads
  • Prepare monthly Sales Activity Report and review with F&B Management on a weekly basis
  • Liaise with Executive Chef / Chef de cuisine and/or Venue Managers to ensure all menu proposals and beverage list are updated and current
  • Feedback to manager for guest comments and actively involved in improvements.


Membership Promotion

  • Actively promote for Club Marriott and Marriott Bonvoy membership programs.
  • Educate clients on the benefits and privileges of membership, encouraging sign-ups and renewals.


Market Analysis & Reporting

  • Conduct regular market research to understand trends, competitor offerings, and client preferences.
  • Provide sales forecasts, business reports, and pipeline updates to management.
  • Analyze sales data and recommend strategies to optimize F&B revenue.


Cross-Departmental Collaboration

  • Work closely with the F&B Marketing to develop promotional campaigns for F&B outlets.
  • Coordinate with culinary teams to design innovative dining experiences that attract guests.


Job Requirements

  • Holder of University degree or above in Hospitaility, Business Administration or related field
  • Minimum 3-5 years of experience in F&B sales
  • Good command of both written and spoken English, Chinese and Mandarin
  • Strong knowledge of Hong Kong’s hospitality and dining market.
  • Proven track record in achieving sales targets and driving revenue growth.
  • Excellent communication, interpersonal, presentation, and negotiation skills.
  • Strong organizational and problem-solving abilities.
  • Self-motivated, energetic, and able to work under pressure.
  • Proficiency in Microsoft Office

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More Information

SalaryN/A (Search your salary info in SalaryCheck)
Job Function
Location
  • Hong Kong > Others
Work Model
  • On-site / At the workplace
Industry
Employment Term
  • Full-time
Experience
  • 3 years - 7 years
Career Level
  • Middle management level
Education
  • Master's degree
  • Degree

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