Born from Hong Kong's demand for fast, convenient, and reliable payment solutions, Octopus introduced the world's first contactless multi-modal transit payment system in 1997. Since then, this homegrown FinTech company has pioneered innovative payment solutions for urban living across four continents. Our Vision To become the most preferred payment and lifestyle companion that connects customers and business partners through our best-in-class products and services. Our Mission Making everyday life easier. Our Values Customer Centricity, Simplicity & Trustworthiness. Dedicated to addressing customer needs and adapting to evolving market trends, Octopus has broadened its services beyond transportation to encompass retail, e-commerce, cross-border transactions, and travel abroad. Today, we serve approximately 98% of Hong Kong’s population, processing around 15 million transactions at more than HK$300 million on average daily. At the heart of our success are our colleagues. We value mutual respect, foster collaboration, and encourage innovation and partnership. Join us and shape the future of payment solutions. Your impact starts here!

Responsibilities: 

• Design and refine loyalty program mechanics (tiered rewards, points redemption, personalized offers) to improve retention, product adoption and spend behavior.
• Collaborate with Data teams to segment audiences and tailor rewards based on customer insights.
• Oversee the integration of partnerships into the loyalty platform (e.g., API integrations, payment systems).
• Identify, negotiate, and secure strategic partnerships (e.g., retail, F&B, platforms) to enhance the value proposition of the loyalty platform.
• Develop joint campaigns to drive member acquisition and engagement.
• Analyze partnership performance (ROI, customer LTV) and optimize relationships for long-term growth.
• Architect end-to-end loyalty campaigns (e.g., seasonal promotions, tiered rewards, gamification) that align with business objectives (acquisition, engagement, usage). 
• Partner with Data/AI teams to embed predictive modeling into campaigns (e.g., next-best-offer algorithms, dynamic rewards) using tools like CDPs or Braze/Salesforce Marketing Cloud.
• Manage campaign budgets, balancing short-term ROI with long-term loyalty-building initiatives.

Requirements: 

• Bachelor’s degree in Business, Marketing, or related disciplines.
• Around 8–10 years of experience in loyalty program management, partnerships, or CRM roles gained from sizable organizations.  
• Proven track record in negotiating and managing high-value B2B partnerships, designing and scaling loyalty campaigns with measurable business impact.
• Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies
• Strong understanding of customer journey mapping, segmentation, and retention strategies.
• Excellent communication and stakeholder management skills.

We offer successful candidate an attractive remuneration package and excellent career prospects. Interested parties please send your resume, present and expected salary, contact details and quoting the reference number by clicking Apply Now

Visit our web site: http://www.octopus.com.hk/

The personal data collected will be used for recruitment purposes only. If you are not contacted by us within six weeks, you may consider your application unsuccessful. Personal data with an unsuccessful applicant will be destroyed 12 months after rejection of the application. During this retention period, you have the right to request for correction or destruction of your personal data at any time. Any request for the correction or destruction of personal data should be addressed in writing to our Human Resources & Administration Department.

Octopus is an equal opportunity employer and all employment decisions and Human Resources policies are administered; especially those relating to recruitment & selection, compensation & benefits, promotion & transfer, training & development and termination & redundancy; without discrimination on the basis of age, race, colour, religion, sex, national origin, marital status, pregnancy, physical and mental disability and family status but on genuine occupational qualification, job performance, employees’ ability and internal/ external relativities.

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