Job Duties And Responsibilities

Marketing

• Ensure coordination and implementation of SAPAC marketing and PR activities as well as oversee digital marketing strategy with all relevant agency partners.
• Ensure SAPAC marketing activities and strategies are in line with HQ guidelines.
• Propose relevant and creative ideas and strategies to promote the brand.
• Work with CMO APAC and Brand CEO SAPAC to implement marketing programs to maximize sales potential.
• Work closely with all Delvaux relevant partners (e.g. landlords, agencies, KOL, etc.).
• Celebrities, KOL, VIP network development :
• Stay active in the connection with key celebrities, stylists, KOL and influencers who are appropriate to the brand to develop specific SAPAC marketing action.
• Develop right contacts with potential actions to accelerate brand awareness in Asia Pacific.
  
  

Communication

• Implement both global and local communication strategies to enhance brand reputation.
• Work with CMO APAC and Brand CEO SAPAC to develop and implement communication programs/ strategies which are appropriate for their business needs and consistent with the HQ communication strategy.
• Develop, manage and execute corporate communications plans including but not limited to public affairs, media relations and communication engagement.
• Take part in media communication to achieve business goals in APAC markets.
• Review and approve speeches, articles, press releases and other communications to ensure accuracy and consistency with the HQ communication strategy.
• Source and recommend media partners to ensure the quality of content on different platforms; Evaluate and monitor performance of media/ KOL as well as digital partnerships.
  
  

Requirements

• Bachelor's degree or above in Marketing or related disciplines
• 3-5 years’ relevant experience, including 1-2 years in digital marketing preferred
• Multitasker with can-do attitude
• Good team player and able to work independently
• Good command in Chinese and English
  
  

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