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Manager, Digital Commercialisation and Engagement

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Job ref no.: 0000KYLR
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Manager, Digital Commercialisation and Engagement

Hang Seng Bank
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A Career with Hang Seng Bank
Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services.  We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.

Insurance
Hang Seng Bank was one of Hong Kong's bancassurance pioneers with insurance business footprint started since 1965. Over the years, Hang Seng Bank has been committed to serve its customers by providing full spectrum of insurance products including Life Insurance manufacturing, distribution of General Insurance and Medical products, and MPF business.

Insurance is a fast-growing business and is one of the key drivers of Hang Seng Bank. As a well-established insurance entity, we take care of every need of our customers with an optimized service excellence through the Bank’s retail and commercial network, with a dedicated team of professionals in place.

We are currently seeking a high caliber professional to join our department as Manager, Digital Commercialisation and Engagement.

Principal responsibilities:

  • Analysing and understanding customer insights and market landscape for the formulation of digital engagement and proposition
  • Defining customer experience and customer journeys for digital insurance and further monetisation
  • Managing campaign, initiatives and projects end-to-end from creation, development, implementation to monitoring and evaluation
  • Working closely with external partners and internal stakeholders in distribution, channel, marketing, analytics and proposition to maximize customer and joint-business outcomes
  • Embracing customer centricity in every decision and action of our business

Requirements

  • University graduate with degree preferably in business administration, marketing or communication related discipline
  • Minimum of 5 years' experience in insurance, advertising & marketing, digital or customer insight
  • Strong drive in customer centricity, with proven ability on the implementation of engagement activities, advertising & marketing initiatives or digital projects
  • Strong self-motivation and ability to work under pressure
  • Data analytics and innovation mindset
  • Good communication and interpersonal skills
  • Proficiency in both English and Chinese 

Visit Hang Seng Career Page and sign up with our Talent Community to receive the latest information about our career opportunities in Hang Seng Hong Kong. 

All information provided by applicants will be used only for recruitment purposes and will be used strictly in accordance with the Bank's personal data policies, a copy of which may be obtained by the applicant upon request. Unless otherwise instructed in writing by the applicant concerned, applicants may be considered for other suitable positions within the Bank and its related companies. The personal data of unsuccessful job applicants may be retained for a maximum of two years from the date when the job application is rejected and such data may be retained for a longer period if there is a subsisting reason that obliges the Bank to do so, after which the personal data will be destroyed.

More Information

Job ref no.0000KYLR
SalaryN/A (Search your salary info in SalaryCheck)
Job Function
Location
  • Mong Kok
Work Model
  • On-site / At the workplace
Industry
Employment Term
  • Full-time
  • Permanent
Experience
  • 5 years - 10 years
Career Level
  • Middle management level
Education
  • Degree
Overview

A Career with Hang Seng Bank

Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.