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Senior Regional Marketing & PR Executive

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Senior Regional Marketing & PR Executive

Classy Wheeler Limited
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Our Client

Our client, one of the world’s most renowned high watches & jewelry brand, is looking for a Senior Regional Marketing & PR Executive to join their energetic team for Hong Kong, Macau & Singapore regions.

Responsibilities


  • Report to Marketing & PR Manager
  • Focus on execution and coordination of Hong Kong, Macau and Singapore marketing and CRM activities, such as the local adaption of PR and Marketing materials and brand messages, arrangement of photo shoot and VIP loans, execution and management of local media plan.
  • Assist in implementing 360-degree marketing activations to accelerate business performance and create engaging customer experience. Identify effectiveness and optimize accordingly.
  • Assist in handling all marketing collaterals, promotional visuals and materials to promote brands and products
  • Closely monitored the market situation and competitors move.
  • Other ad hoc duties/projects as assigned by the supervisor

Digital

  • Assist and implement digital marketing strategy and initiatives which cover, but not limit to SEM, GDN, content marketing and e-marketing campaign to drive leads. Evaluate and measure campaign effectiveness and performances.

CRM

  • Support in CRM execution and daily operation, assist to prepare CRM related communications and suggest areas of improvement.


Press Office & Event

  • Handled daily Press office operations, coordinate editorial photo shoots and product seeding among celebrities, liaising with key departments on all logistics;
  • Follow up PR related requests for local markets, and responsible of brand image, media relations, publicity and event.


Requirements


  • Degree holder is preferred
  • Bachelor’s degree in Marketing, Digital Marketing or related disciplines.
  • 5+ years of relevant experience in retail industry preferably in luxury, beauty and FMCG.
  • Regional experience is a bonus not a must.
  • Experience in managing agency relationship and digital project management.
  • Hands-on experience and knowledge in various digital media buy.
  • Good written and verbal communication in Cantonese, English and Mandarin.
  • Fluency in Microsoft Office suite and overall strong computer skills.
  • Detail-oriented with strong analytical and presentation skills.
  • Disciplined self-starter with exceptional problem-solving ability with a can-do attitude, who works well independently but can be a team player.
  • Confident & credible with efficient communication talent.
  • Understand the global market trends and passionate in luxury and fashion industries.



Interested applicants, please email your detailed resume quoting position title, reference number and expected salary.


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More Information

SalaryN/A (Search your salary info in SalaryCheck)
Job Function
Location
  • Hong Kong > Others
Work Model
  • On-site / At the workplace
Industry
Employment Term
  • Full-time
Experience
  • 5 years - 7 years
Career Level
  • Middle management level
Education
  • Degree

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