Requirements:

• Bachelor degree in Social Science, Quantitative Analysis, Statistics or related discipline
• Minimum 5-7 years’ experience in market research or data analytics with minimum 3 years of executing quantitative research projects
• Strong business acumen, analytical skills and numerical sense, able to work independently with attention to details
• Excellent written and verbal communication skills and strong interpersonal skills
• Experience in analyzing CRM data or SQL programming language would be an advantage
• Candidate from research background with an aim to look for in-house data analytical role would be also considered

Responsibilities:

Consumer Research

• Use both qualitative and quantitative research methodology to uncover consumer needs, understand market trend and landscape, improve overall consumer experience
• Execute research projects from planning, gather stakeholders’ needs, define business objective of research, design research, plan sample to implement survey on survey platform
• Analyze results from survey and triangulate with different data sources to synthesize consumer insights
• Translate insights into action items and follow through with different cross functional teams
• Manage research agency on the planning and execution of focus group

CRM Data Analytics

• Assist in managing the overall data analytics framework for the loyalty program with an aim to drive consumer loyalty and increase customer sales
• Work with cross function teams on analysis such as campaign performance, consumer analysis, segmentation and develop analytics reports with actionable insights and recommendations

Good remuneration and attractive fringe benefits will be offered to the successful applicant. Interested parties please apply with full resume, present and expected salary, available date by clicking Apply Now.

We are an equal opportunity employer and welcome applications from all qualified candidates. All personal data collected will be used for recruitment purpose only. Applicants not hearing from us within 3 months may consider their applications unsuccessful. All personal data collected will be destroyed within 24 months.