Responsibilities:

• Design, execute, and manage marketing campaigns across various channels including digital, social media, advertising and events
• Develop compelling marketing content for brand promotions
• Foster collaboration among internal counterparts to ensure our strategies are in line with the company's objectives
• Monitor and analyze the performance of marketing campaigns
• Maintain and enhance the company’s brand identity, ensuring consistency across all marketing materials and channels
• Stay updated on industry trends, user needs, and competitor activities to ideate innovative and impactful content
• Handle multiple tasks and projects simultaneously, prioritizing effectively to meet all deadlines

Requirements: 

• University degree with at least 8 years’ working experience, prior experience in the insurance industry is preferred
• Sound knowledge in both traditional and digital marketing techniques, including SEO, SEM, content marketing, and social media
• Resourceful with excellent vendor network, ability to offer marketing solutions 
• Strong business acumen and communication skills; willingness to take on challenges and explore new market opportunities
• Proven ability to work effectively under pressure and maintain composure in challenging situations
• Proactive, creative, and adaptable personality
• High proficiency in both written English and Chinese

Location: Wanchai