Responsibilities:

· Develop and execute comprehensive marketing plans for the China market, aligned with overall business objectives.

· Conduct market research to identify trends, consumer insights, and competitive landscape.

· Manage and optimize digital marketing campaigns across various channels, including WeChat, Xiaohongshu, Baidu, Dianping and other relevant platforms.

· Create engaging and culturally relevant content for the China market, including social media posts, articles, website copy, and marketing collateral.

· Collaborate with internal teams and external agencies to ensure effective campaign execution.

· Monitor and analyze campaign performance, providing regular reports and recommendations for improvement.

· Manage marketing budget for the China market, ensuring efficient allocation of resources.

· Build and maintain relationships with key opinion leaders (KOLs) and influencers in the medical beauty industry.

· Ensure compliance with all relevant regulations and guidelines for marketing in China.

· Short business trip to China if necessary

Requirements:

· Bachelor's degree in Marketing, Communications, or a related field.

· Minimum of 3 years of experience in marketing, with a focus on the China market.

· Deep understanding of the Chinese consumer and digital marketing landscape.

· Experience managing and optimizing digital marketing campaigns on WeChat, Weibo, Baidu, and other e-commerce platforms like Xiaohongshu and Dianping etc.

· Excellent written and verbal communication skills in Mandarin Chinese and English.

· Strong analytical skills and ability to interpret data to drive marketing decisions.

· Experience in the medical beauty industry is a plus.

· Ability to work independently and as part of a team.

· Strong project management and organizational skills.

工作類型: 全職

薪酬： $30,000.00至$43,000.00（每月）

時間：

• 日班
• 星期一至星期五

福利：

• 有薪年假
• 員工購物優惠
• 醫療保險

補充薪酬：

• 表現花紅

Work Location: 親身到場

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