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We are seeking a Head of Marketing to join our dynamic team in the beer industry. The ideal candidate will have a proven track record in product management, solid branding and marketing experience, and the ability to drive product strategy and execution.
Key Responsibilities:
Lead and build strong through-the-line marketing team
A critical leadership member in developing long term growth strategy and driving short term business results
Develop and execute brand and product portfolio GTM plans, new product development, brand communications and channel segmentations
Engage with key stakeholders, including brand principles, company management, cross functional teams, and external agencies
Own marketing P&L and justify investment ROI
Put data and insight into actions with deep understand of market trend, trade and customer behaviours
Key competency:
Bachelor's degree in marketing or business or a related field.
10+ years of integrated marketing experience, preferably in FMCG industry
Solid experience in team leadership and building team capability within marketing function
Strong business acumen and success in product GTM, driving brand portfolio growth, experience in distributor and business partnership is a plus
Proven track record of successful new product development and integrated marketing programs
Good communication and interpersonal skills, with passion to work effectively with sales teams and business partners in achieving shared goals
Sensitive and fast response to market and changes in business environment
Analytical and logical thinker
Enjoy working in fun yet dynamic environments
Fluent in written and spoken English, Cantonese and Mandarin
We offer attractive remuneration package and career prospects plus 5-day week and medical insurance. Interest parties, please forward your full resume with Expected salary to us.
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