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Develop and execute marketing strategy with online digital platforms (e.g. Facebook, Google, WeChat etc.) and offline marketing agencies (e.g. Offline banners and marketing campaigns etc.) to support business growth
Understand the market trends, products and services offering and approach of key competitors
Coordinate with external parties (e.g. advertising agencies, production houses) for all marketing activities
Create content for corporate marketing collateral, website/blog/social media, and other initiatives
Requirements:
Degree holder in business studies, preferably in finance, marketing or related disciplines
Minimum of 3 years marketing experience, solid campaign management required, preferably in banking industry or agency background
Experience and knowledge of other digital media channels such as social advertising, display and programmatic would be beneficial for this role
Personal data collected will be used for recruitment related purposes only. Applicants not invited for interview within 6 weeks may consider their applications unsuccessful. However, applicants may be considered for other suitable positions within the Group for a period of not more than 2 years. Personal data will be destroyed at any time after 3 months.
China CITIC Bank International is committed to being an equal opportunities employer and intends to provide a work environment free of unlawful discrimination or harassment. All employment decisions will be made in a non-discriminatory manner.
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