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Formulate and implement marketing promotion strategy
Lead and manage promotion activities
Over 3 year’s integrated marketing experience in mass consumer market
Responsibilities
Formulate and implement marketing promotion strategy of Sing Tao Daily, Headline Daily and other publications of the Group.
Lead and manage promotion activities to maximize brand exposure through both digital and traditional promotion platforms for mass market and school market
Plan and organize commercial or school related events
Identify and follow up with strategic business partners for joint promotions activities and business development
Manage budget and KPI to ensure effective and efficient use of investments
Coordinate supervisor to achieve designated marketing targets and business results
Perform ad-hoc duties as assigned
Requirements
Degree holder in Business Administration / Marketing/Communication preferred
Over 5 year’s integrated marketing experience in mass consumer market; experience in events marketing is an advantage.
Solid experience in digital marketing and social media marketing tactics
Good time management and able to meet tight deadline
Good command of written and spoken English and Chinese
Immediate available is highly preferred
Working location: Tseung Kwan O Industrial Estate
Interested parties please click “Apply Now" to submit your complete resume with employment history and expected salary or by post to Human Resources Department, 3/F, Sing Tao News Corporation Building, 7 Chun Cheong Street, Tseung Kwan O Industrial Estate, Tseung Kwan O, New Territories, Hong Kong.
We are an equal opportunity employer and welcome applications from all qualified candidates. Information provided will be treated in strict confidence and only be used for recruitment related purpose. Applicant who is not invited for an interview within 6 weeks may consider their application not successful. All personal data of unsuccessful applicants will be destroyed within 6 months.
Sing Tao News Corporation Limited is a media corporation with a vision to become a leading content and service provider serving global Chinese communities. Its principal activities comprise Media and Media-related operations including Newspapers, Magazines, Recruitment Media, Books and Content Services. The Company is listed on the Main Board of the Hong Kong Stock Exchange (stock code: 1105).
The "Sing Tao" brand dates back to 1938 when the daily newspaper of the same title was launched in Hong Kong. Over the years, "Sing Tao" has become recognised as a global name in the print media market. Leveraging on the strength of the brand, the Group's business has extended to a comprehensive portfolio ranging from free newspapers to magazines and electronic media. Based in Hong Kong and with a business network covering major cities of the PRC, the US, Canada and Europe, the Group employs around 1,250 staff worldwide.
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