Responsibilities:

· Bootstrap BD/Web3 partnerships function from scratch across multiple verticals, including DeFi, AI, gaming, NFT etc.

· Identify high-potential markets and user segments (e.g., Ethereum, BNB Chain, Layer 2 ecosystems) to prioritize for ecosystem expansion

· Design Web3 partnerships strategy and plan per target verticals

· Craft compelling marketing narratives around zkLink’s zk-rollup technology and cross-chain value proposition

· Lead integrated campaigns (content, social, PR, events) to amplify brand visibility and user acquisition


· Represent zkLink at industry events, podcasts, and conferences as a thought leader

· Optimize growth tactics and identify opportunities through data analysis and competitor/market trends

Requirements:

· 3+ years in growth marketing, business development, or ecosystem strategy in blockchain/DeFi

· Strong sense of product with the ability to understand and communicate technical details and improvements

· Established network within the blockchain and DeFi communities

· Proven track record of successfully closing partnership deals and driving ecosystem growth

· In-depth familiarity with BNB Chain’s ecosystem is highly preferred

· Crypto Native or DeFi player is a big plus

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