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Marketing Specialist

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Marketing Specialist

JD.COM
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Business Introduction

JD Retail, a core business unit under JD Group, is dedicated to delivering tailored products and services to customers through robust supply chain capabilities, data-driven insights, technological infrastructure, and marketing expertise across diverse consumer scenarios and connected touchpoints—ensuring the right offerings reach the right customers at the right time and place.


Currently, we have achieved full category coverage spanning consumer electronics, mobile devices, home appliances, FMCG (fast-moving consumer goods), fashion, home furnishings, fresh groceries, and lifestyle services. Our operations encompass over 10 million self-operated SKUs, serve 10,000+ large enterprise clients, and support over 8 million small, medium, and micro enterprises.


Role Overview

This position is a Marketing Specialist requiring a minimum of 3 years of relevant experience and a Bachelor’s degree in Marketing, Communications, or related fields. Core responsibilities include supporting local marketing campaign execution, developing copywriting and promotional materials for social media and multi-channel promotions, coordinating internal/external teams to ensure timely project delivery, conducting market research, and monitoring competitor activities and industry trends.


Location: Hong Kong


Job Description

1.Support in the implementation of local marketing campaigns and promotions.

2.Develop copywriting and prepare promotional materials for campaigns and promotions to be posted on social media channels and used across all other marketing channels.

3.Collaborate in liaising with external partners and internal departments (e.g. onsite teams, graphic designers, merchandising, PR) to ensure timely execution of campaigns.

4.In charge of market research and monitor competition, market activities, events, and trends.

5.Support marketing team with administrative and operations tasks as assigned.

6.Provide assistance for reporting as required.


Qualifications

1.At least 3 years of relevant working experience in similar role.

2.Bachelor's Degree in marketing, business administration, PR Communications or related disciplines.

3.Strong organizational and multitasking skills, with the ability to prioritise and juggle multiple tasks effectively.

4.Excellent written and verbal communication skills, with the ability to liaise with various stakeholders.

5.Proficiency in computer skills, including Chinese and English typing.

6.Familiarity with CMS and social media platforms.

7.A keen eye for detail and a proactive, customer-focused approach.


Benefit:

1.Good team work atmosphere, and provides good promotion channels and salary.

2. Provide office laptops for employees.

All applications applied through our system will be delivered directly to the advertiser and privacy of personal data of the applicant will be ensured with security.

More Information

SalaryN/A (Search your salary info in SalaryCheck)
Job Function
Location
  • Hong Kong > Others
Work Model
  • On-site / At the workplace
Industry
Employment Term
  • Full-time
Experience
  • 3 years - 5 years
Career Level
  • Middle management level
Education
  • Degree

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